The purpose of this report is to provide you with a summary of the event, including visitor and exhibitor feedback as well as other useful information. We trust that this report will enable you to report return on investment and assist with future decision making.

The event “Study Health Sciences or Law in the UK – CounseIlors Information Session”, hosted representatives from 16 UK institutions, who engaged with guidance counsellors from private and public high schools in Toronto, providing the audience with information on the Studying opportunities in the UK (Undergraduate programmes, admissions, funding, and the Canadian Accreditation process to practice Law in Ontario with a UK degree)

The event helped to build brand awareness of the Study UK and the UK universities who took part in the events, thanks in part to the direct marketing and social media campaign (details listed in the Marketing section). Alongside the main event, a presentation was delivered by representatives from the Law Society of Ontario and National Committee on Accreditation and Law School Programs, who provided information on the process of validating a UK Law degree to practice in Ontario.

At British Council we highly appreciate your support, and hope that we can continue to provide valuable marketing services in terms of both our exhibitions and also our range of other targeted activities during the year.