Study UK 'Wider Europe: Meet UK universities' September 2021 - February 2022

Join the virtual Study UK ‘Wider Europe: Meet UK universities’ event between October 2021 – February 2022

Over 10,000 students from Turkey, Russia, Kazakhstan, Uzbekistan, Ukraine and Israel choose the UK for their higher education each year.

Whilst Russia and Turkey represent the largest markets in the Wider Europe region, Central Asia is on the rise. Student mobility from Uzbekistan to the UK has increased by over 170% in the past decade and Kazakhstan now boasts one of the most mobile student populations in the world, both have increased national scholarship programmes. Russia remains virtually untapped, with only 5 per cent of the students who choose to study overseas coming to the UK. There are also enormous TNE partnership opportunities in the region.

The scholarships on offer in the region also provide significant opportunities for your institution. With the UK being one of the favoured countries for the MoNE scholarship in Turkey, whilst in Uzbekistan 97% of those who apply for the El-Yurt-Umidi scholarships apply to English speaking countries. Finally, the Bolashak scholarship in Kazakhstan provides over 1,000 places for overseas study, research, and internships. These programmes cover over 2,000 potential students each year

Study UK ‘Wider Europe: Meet UK universities’ event September 2021 – February 2022

Date	Location	Participation Fee	Max. No. of Stands
11 October, 2021 - 12 February, 2022	Online	£1,990 + VAT	50

Draft Programme

The British Council is organising a virtual recruitment event where you can promote the quality of your university through webinars and meaningful one-to-one meetings with students and their parents across the breadth of all six major markets in Wider Europe over the course of six months.

Draft Programme

Date	Time	Activity
11 - 15 October 2021	12.00 - 16.00 BST	Awareness raising webinars Studying and living in the UK What is UCAS and how to apply for undergraduate and foundation programmes UK Visas and Immigration (by UKVI) and Graduate Routes IELTS (by British Council) Chevening and Bolashak Scholarships (by JSC Centre for International Programmes of Kazakhstan) Chevening and Ministry of National Education scholarships (by MoNE of Turkey) El-Yurt Umidi Scholarships (Uzbekistan) Alumni stories sessions
25 October - 3 November 2021	10 days available for one-to-one meeting with students and parents. Timings are flexible to suit your calendar preferences and needs	All participating institutions will be set up with a calendar for meeting bookings during the event. This will allow prospective students to book up to 30-minute meetings with you via the platform. You will receive a detailed briefing about the calendar when you sign up. Seven webinars: jointly delivered by participating UK institutions.
8 -12 February 2022	5 days available for one-to-one meeting with students and parents. Timings are flexible to suit your calendar preferences and needs	All participating institutions will be set up with a calendar for meeting bookings during the event. This will allow prospective students to book up to 30-minute meetings with you via the platform. You will receive a detailed briefing about the calendar when you sign up. Four webinars: jointly delivered by participating UK institutions

Market information

Russia, Turkey, Kazakhstan and Uzbekistan are the markets that you will have access to via this programme. For the latest market intelligence briefing and student insight survey, please visit the relevant IES page per country.

Target Qualifications

• Access/Foundation
• Undergraduate
• Postgraduate
• MBA
• PhD

What will you gain by joining ‘Wider Europe: Meet the UK universities’?

A brand-new format for student engagement platform.

A six months online presence as part of Study UK Wider Europe: Your individually branded profile, available from September 2021 to February 2022, will allow you to share information about your university, courses, support packages, videos, brochures on your own branded page.
10 days (in October) and 5 days (in February) of high-quality engagement through one-to-one or group conversations with students and their families on degree offers, subject areas, campus life and more. As a participating institution, you are entirely in control of your meeting calendar.
The opportunity to present in one of 14 theme-based webinars in October 2021 or February 2022. Places are limited, on a first come first-served basis.
Online chat function during the events in October 2021 and February 2022
Specific promotion to school counsellors in Turkey, Kazakhstan and Uzbekistan markets ahead of the online events in October and February.
Benefit from your university being featured in our email bulletins to our Wider Europe network of 100,000 including students, parents, agents, counsellors, general audience and influencers.
Providing the opportunity to promote future recruitment events like open days/scholarships in a monthly bulletin sent between November 2021 – February 2022 to all event database. Each university will be given one advertisement slot in the bulletins on first-come-first-served basis.

Precision in target audience access.

Engagement opportunity with high calibre prospective students across the region.
Receive all data of students who visit your university page or register an interest in your university and study programmes (subject to their consent). With the potential to arrange further information sessions and invite students to virtual open days.
Promotion via our online social media campaigns up to and during the October and February events, including paid promotion in six markets in Turkey, Russia, Uzbekistan, Kazakhstan, Israel and Ukraine and unpaid promotion to social media followers totalling 1,500,000 across 15 countries.
Promotion via the British Council’s global Study UK website, with 5.2 million unique visitors from around the world in 2020-21 and nearly 40,000 leads to universities through our ‘Find a university’ tool
Gain long-term promotion beyond the duration of the event: webinars are recorded and sent to registered students as well as to schools and universities.

Thematic Webinars

Thematic webinars are as below. You will be asked to choose one of the themes once the joining instructions are shared with the participating institutions.

Webinar themes

Student life and accommodation (Students union, sports, and societies)
Being an international student at your university/support for international students and students with special needs.
Student hacks (budgeting, space saving, etc)
Careers and employability at your university
Studying in Scotland, Wales and Northern Ireland / The wider region and city (culture and so on)
Studying Business management, Marketing, MBA (Placement opportunities)
How to make a successful creative portfolio (for art and design programmes)
Studying postgraduate in the UK
Making the most of your student experience at a UK university
Choosing the right university (inc. course and university reputation, rankings, course, and so on)
What students’ qualities are required for a successful candidate and what are institutions looking for. Personal statement and interview help.
Teaching methods at your university
Studying Science, Technology, Engineering and Mathematics (STEM) in the UK
Studying Law and Politics in the UK

Cancellation Policy:

Cancellation fees will be charged for withdrawal from this event, as of the date of receipt of notice of withdrawal:

- 50 per cent of the full exhibition cost for withdrawals received on or after 15 September 2021

- 100 per cent of the full exhibition cost for withdrawals received on or after 22 September 2021

How to apply

The deadline for applications is 29 September 2021.

All applications are subject to the Study UK exhibitions terms and conditions, which include the eligibility and selection criteria and details of when you will be informed whether your application has been accepted or rejected. If you have any queries about this event, please contact the Study UK Events Team .

Contact Information:

For any further clarifications or queries, please get in touch with Semra Yalcin Dogan, Education Manager at semra.yalcin@britishcouncil.org.tr

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